“The reason for starting BIO INX is that we want to bridge the gap between academic research and practical application,” Jasper continues. “We want to make a real impact rather than looking on from the sidelines, waiting for change to happen. Conferences help us meet the right people to collaborate with and have paved the way for us to introduce our inks to the market. Without those crucial encounters, the company would never have taken flight.”
“Without those crucial conference encounters, BIO INX would never have taken flight."
Even today, conferences play a pivotal role in BIO INX's journey. “Most of our customers know us through conferences. Additionally, our participation in various scientific projects is often a result of the connections we forge at these events. Conferences also provide valuable insights into the latest trends, guiding our focus. It's vital for our customers to tell us what issues are holding them back, so that we can continue to improve our inks.”
“As for me, virtual conferences don't quite measure up, mainly because the heart of conferences lies in the discussions you have afterwards. That's where the real deals are made. It's not just about what people or companies are doing, it’s about forging that personal connection. And that is something you can sense best when you meet in person.”